Summary
We are seeking a skilled and proactive SEO Specialist to elevate our brand's online visibility and reputation. The ideal candidate will excel in acquiring high-quality backlinks, managing online reputation, optimizing for local SEO, and fostering brand awareness. This role requires exceptional communication and analytical skills, strong knowledge of SEO tools, and a robust backlink network to drive impactful SEO results.
What You Can Expect
- Join a fast-growing IT Solutions company in Southeast Asia, collaborating with global clients across various sectors such as startups in Southeast Asia, Australia, and the UK.
- 100% involvement in projects with international enterprises, offering you exposure to diverse challenges and opportunities to enhance your expertise.
- Be part of a dynamic, highly skilled team focused on innovation and quality delivery.
- Enjoy a clear path for personal and professional development through on-the-job training, mentorship programs, and participation in workshops and seminars.
- Opportunities for career advancement, with the potential to take on leadership roles within a rapidly growing organization.
Your Responsibilities
1. On-Page SEO Optimization
- Conduct in-depth keyword research & site mapping aligned with client objectives.
- Optimize meta titles, descriptions, headings, and content to improve rankings.
- Enhance internal linking structures and site architecture.
- Perform competitor analysis and adapt strategies based on findings.
- Collaborate with content teams to execute data-driven SEO content strategies.
2. Technical SEO
- Conduct comprehensive SEO audits using Screaming Frog, and webmaster tools like Google Search Console and Google Analytics 4.
- Identify and resolve indexing, crawlability, and Core Web Vitals issues.
- Implement structured data markup (Schema.org) for better SERP visibility.
- Optimize site performance and page speed in collaboration with developers.
- Ensure SEO best practices are maintained during website migrations and redesigns.
3. Off-Page SEO & Authority Building
- Develop and execute link-building strategies to improve domain authority.
- Perform backlink audits, identify toxic links, and execute disavow processes.
- Secure high-quality guest posts, mentions, and digital PR placements.
- Track brand mentions and unlinked citations, optimizing for link acquisition.
4. SEO Reporting & Performance Tracking
- Monitor and report on organic traffic trends, keyword rankings, and conversions.
- Utilize Google Search Console, GA4, Ahrefs, and SEMrush for performance tracking.
- Prepare weekly and monthly SEO reports with actionable insights.
- Develop SEO roadmaps, timeline files, and projection reports for client projects.
- Use Excel/Google Sheets for SEO data tracking, pivot tables, and performance analysis, Word/Google Docs for structured reports and documentation, and Canva for visually engaging presentations, infographics, and client reports.
5. SEO Training & Team Collaboration
- Mentor junior SEO team members and assist in their professional growth.
- Conduct internal SEO training sessions for content writers, developers, and account managers.
- Work closely with content, paid media, and development teams to align strategies.
- Manage multiple client projects, ensuring timely execution and performance improvements.